The company logo ensures that brand logo features on the
page multiple times for a brand recognition and corporate identity. This must
be prominent for a successful magazine as "getting your name out
there" is necessary for new magazines such as mine.
Like many other magazine i have analysed this utilises an article
taster or summary just below the Subheading of an article on the contents page.
Exclusives or special
interviews etc. have their font enlarged to draw attention
The page number is given directly next to the articles
subheading as opposed to in a column or vertical line on the right of the
subheadings, this assists in efficient and convenient article acquisition.
Subheadings segregate articles for easier navigation for the
reader, Q also make it clear what has been added as an exclusive or a special
via "Oasis Special!", this gives the element that the reader is
getting more value for his or hers money and helps to contribute to the
"packed full of content" feeling and atmosphere to the magazine.
Q utilises exchange via the website link located on the top
right of the contents page like many other magazines in order for the reader to
stay interacted via the internet when she is not reading the Q with a physical
copy, this helps revenue and sales as the digital media is vastly progressing.
Issue number and date of publishing can also be located on
the top right of the page for customer convenience.
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